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Consistent content creation is an essential aspect of any successful marketing strategy. It refers to the regular production and distribution of high-quality, relevant, and engaging content across different channels, such as social media, blogs, email newsletters, and website updates. In today's digital age, where consumers are constantly bombarded with information, consistent content creation can help businesses stand out from the competition and connect with their target audience. It helps to build brand awareness, establish credibility, increase website traffic, and generate leads. In this way, consistent content creation is a powerful tool for businesses looking to achieve long-term growth and success. Here are some other reasons why it's important to create content consistently: ✅ Building brand awareness : Regular and consistent content helps businesses build their brand and reach a wider audience. It also helps to establish a strong brand identity and increases recognition. ✅ Establishing trust : By consistently delivering valuable and relevant content, businesses can establish trust with their target audience and build a loyal following. ✅ Engaging with your audience : Regular content helps businesses stay top-of-mind and engages with their target audience, leading to increased interactions, likes, comments, and shares. ✅ Driving traffic : Consistent content can drive traffic to a business's website and social media platforms, leading to increased visibility and potentially, more sales and conversions. ✅ Improving SEO : Regular and consistent content can also improve a business's search engine optimisation (SEO) by keeping its website updated and relevant, which can increase its visibility in search results. ✅ Staying relevant : By creating consistent content, businesses can stay up-to-date with industry trends and changes, allowing them to stay relevant and on top of the latest developments. In conclusion, consistent content creation is a critical component of any effective marketing strategy. By regularly producing and distributing high-quality content that aligns with their brand messaging and values, businesses can establish a strong online presence, attract new customers, and retain existing ones. Consistent content creation also helps businesses position themselves as industry thought leaders and build trust with their audience, ultimately leading to increased customer loyalty and revenue. Therefore, every business must prioritise consistent content creation to stay relevant and competitive in today's digital landscape.

As a leading creative production company, we understand the importance of social media for businesses, especially Instagram, which has over 1 billion active users. Whether you're a medium-sized business or a corporate entity, Instagram provides an excellent platform to reach and engage with your target audience. Here are some pro tips on how to use Instagram for business: ⭐️ Define Your Target Audience : The first step in using Instagram for business is to identify your target audience. Who are you trying to reach? What are their interests and habits? This information will help you create content that appeals to your target audience and drives engagement. ⭐️ Establish a Strong Brand Identity : Instagram is a visual platform, so it's important to establish a strong brand identity. This includes creating a consistent look and feel for your content, including your logo, colour palette, and font. This helps you stand out from the crowd and creates a memorable impression on your followers. ⭐️ Create High-Quality Content : Instagram is a content-driven platform, so it's important to create high-quality content that engages your target audience. This can include images, videos, stories, and reels that showcase your brand and your products or services. Make sure your content is visually appealing and showcases your brand in a positive light. ⭐️ Use Instagram Stories and Reels : Instagram Stories and Reels are two of the most popular features on the platform. Use them to share behind-the-scenes content, product demos, and other content that showcases your brand in a fun and engaging way. ⭐️ Collaborate with Influencers and Partners : Partnering with influencers and other businesses on Instagram can help you reach a wider audience and build your brand. Look for influencers and businesses that align with your brand values and reach your target audience. ⭐️ Utilise Instagram Advertising : Instagram provides a range of advertising options for businesses, including sponsored posts and stories, carousel ads, and in-stream ads. By using Instagram advertising, you can reach a wider audience, drive more traffic to your website, and generate more sales. ⭐️ Engage with Your Followers : Finally, it's important to engage with your followers on Instagram. Respond to comments, answer questions, and participate in conversations. This helps you build a relationship with your followers and improves your overall engagement. In conclusion, Instagram provides a powerful platform for businesses to reach and engage with their target audience. By following these pro tips, medium-sized and corporate businesses can use Instagram to increase brand awareness, drive website traffic, and generate more sales. With the right approach and strategy, Instagram can help you grow your business and achieve your marketing goals.

As a leading video production company, we understand the importance of social media for businesses in today's digital landscape. Social media platforms are not just a way to connect with friends and family, but they've also become powerful marketing tools that businesses can leverage to reach and engage with their target audience. Here are some of the benefits of social media for businesses in 2023: 1. Increased Brand Awareness : Social media platforms allow businesses to reach a wider audience and increase brand awareness. With billions of active users on platforms like Facebook, Instagram, and Twitter, businesses have a huge opportunity to reach potential customers and build a strong online presence. 2. Cost-Effective Marketing : Social media marketing is one of the most cost-effective marketing channels available. With platforms like Facebook and Instagram offering advertising options for businesses of all sizes, businesses can reach their target audience for a fraction of the cost of traditional advertising methods. 3. Customer Insights : Social media platforms provide businesses with valuable insights into their target audience's behaviour and preferences. By using analytics tools and monitoring customer interactions, businesses can gain a deeper understanding of their customers and improve their marketing efforts. 4. Improved Customer Engagement : Social media platforms provide businesses with a direct line of communication with their target audience. By responding to comments and feedback, businesses can build relationships with their customers and improve customer engagement. 5. Increased Website Traffic : Social media platforms can also drive traffic to a business's website. By including links to your website in your social media posts, businesses can increase their website traffic and generate more leads and sales. 6. Better Search Engine Rankings : Social media presence can also have a positive impact on a business's search engine rankings. By regularly creating and sharing high-quality content on social media, businesses can improve their search engine visibility and reach a wider audience. 7. Improved Reputation : Social media platforms provide businesses with a platform to showcase their brand and build a positive reputation. By consistently creating and sharing high-quality content, businesses can build trust and credibility with their target audience. Social media platforms offer a wealth of benefits for businesses. By leveraging these platforms to reach and engage with their target audience, businesses can increase brand awareness, drive website traffic, and build a positive reputation. With the right strategy and approach, businesses can harness the power of social media to achieve their marketing goals and grow their business. If you need support in any way to grow your online presence, reach out to us at ONIX and we'll be happy to help you get started, stay consistent and see results.

As a leading video production company, we understand the importance of effective content marketing for small to medium businesses. In today's digital age, content is king, and creating engaging and relevant content is crucial for building a strong online presence and reaching your target audience. Here are our top 10 content marketing tips for small to medium businesses: 1. Know your audience : To create content that resonates with your target audience, you need to understand who they are, what they care about, and what their pain points are. Conduct market research and use analytics to gain insight into your audience's behaviour and preferences. 2. Define your goals : Before you start creating content, it's important to have a clear understanding of what you want to achieve. Whether it's increasing brand awareness, generating leads, or driving sales, define your goals upfront to guide your content creation. 3. Develop a content strategy : A content strategy will help you plan and organise your content creation, ensuring that your content aligns with your overall business goals and supports your broader marketing and sales efforts. 4. Create a mix of content formats : To keep your audience engaged, mix it up by creating a variety of content formats, including blog posts, videos, infographics, and social media posts. 5. Focus on quality, not quantity : It's better to create a few pieces of high-quality content than to churn out a lot of low-quality content. Focus on creating content that is valuable, relevant, and useful to your target audience. 6. Optimise for search engines : To reach your target audience, it's important to optimise your content for search engines, including using keywords and meta descriptions. 7. Promote your content : Once your content is created, it's important to promote it to reach as many people as possible. Use social media, email marketing, and other channels to share and distribute your content. 8. Engage with your audience : Encourage engagement by responding to comments and feedback, and by encouraging your audience to share your content with others. 9. Measure and optimise your results : Use analytics and metrics to measure the success of your content marketing efforts and optimise your strategy over time. 10. Stay consistent : Consistency is key when it comes to content marketing. Stick to a regular publishing schedule and maintain a consistent brand voice and message across all channels. In conclusion, creating effective content marketing is crucial for small to medium sized businesses looking to reach and engage with their target audience. By following these tips, you'll be able to create a strong online presence and build your brand. Still not sure where to start? Not a worry, contact us and we can help you establish a strategy outlining clear goals and steps to help you achieve your business growth.

It's 2023, which means that if you're business does not have some form of presence online, you are probably at a high risk of falling short in comparison to your competitors. Social media is a crucial tool for businesses to reach and engage with their target audience. As we transition into the second quarter of the year, it's not too late to refresh your social media strategy and come up with new and creative ideas for your posts. Here are 22 social media post ideas for 2023 that can help you drive engagement and growth for your business. 1. Behind-the-scenes content: S hare a glimpse into what goes on behind the scenes at your business, whether it's a photo of your team at work, a sneak peek of a new product, or a video of your production process. 2. User-generated content : Share content created by your customers, such as reviews, testimonials, and social media posts. This helps build trust and credibility with your target audience. 3. Industry news and trends: Share news and updates from your industry, and provide insights and commentary on the latest trends and developments. 4. Product demonstrations: Use video content to showcase your products and services and provide demonstrations of how they work. 5. How-to guides: Share step-by-step instructions on how to use your products and services, and provide valuable tips and advice for your target audience. 6. Infographics : Use visual content to communicate complex ideas and information in an easy-to-understand format. 7. Q&A sessions : Host live Q&A sessions on social media, and answer questions from your target audience. 8. Employee spotlights: Share profiles and interviews with your employees, and provide insights into their roles and experiences at your business. 9. Customer stories: Share case studies and success stories from your customers, and demonstrate the impact and effectiveness of your products and services. 10. Polls and surveys: Use interactive content, such as polls and surveys, to engage and interact with your target audience and gather feedback and insights. 11. Seasonal and holiday content: Share content that is relevant to the current season or holiday, such as festive promotions and events. 12. Thought leadership content: Establish your brand as a thought leader in your industry by sharing valuable insights and advice, and by contributing to industry discussions and debates. 13. Behind-the-scenes of events : Share photos and videos from events, such as trade shows and conferences, and provide a glimpse into the experience for those who couldn't attend. 14. Product launches : Share updates and news on new product launches, and provide a sneak peek of what's to come. 15. Company updates : Share news and updates on your company, such as new hires, awards, and milestones. 16. Industry podcasts : Share podcasts that are relevant to your industry, and provide insights and advice for your target audience. 17. Product tutorials : Use video content to provide tutorials on how to use your products and services, and offer valuable tips and advice. 18. Employee challenges : Share challenges and activities that your employees participate in, and provide a behind-the-scenes look at what it's like to work at your company. 19. Contest and giveaways : Host contests and giveaways on social media, and offer prizes and incentives to engage and reward your target audience. 20. User-generated video content: Share video content created by your customers, such as product reviews and testimonials. 21. Company culture: Share photos and videos that showcase your company culture, and provide insights into what it's like to work at your business. 22. Industry events: Share updates and news on upcoming industry events, and provide information on how your target audience can attend. So there you are, 22 ideas to get you excited to start creating content that you can share on your preferred social media platform. Whether it be long form content for LinkedIn or YouTube, or short form content for TikTok or Instagram, these days, there's a place for your content on any (if not all) platforms. Need a hand to get the ball rolling? Contact us now for a chat and let ONIX help you with all your social media and content needs.

Every business that exists today who wants to build online presence and grow the business should have a well-planned and comprehensive content strategy in place. Here are the top five reasons why you need a content strategy: 1. Clarifies goals and objectives: Having a content strategy helps to align the content being produced with the overall goals and objectives of the organisation. 2. Optimises resources: A well-defined content strategy helps to optimise the use of resources, including time, money, and personnel, by prioritising efforts and avoiding duplication of efforts. 3. Improves audience engagement: A content strategy allows you to understand your target audience and create content that meets their needs and interests, resulting in improved engagement and stronger relationships. 4. Enhances brand consistency: A content strategy ensures that all content produced is consistent with the brand's tone, style, and messaging, helping to build a strong and recognisable brand identity. 5. Facilitates measurement and evaluation: With a content strategy in place, it is easier to measure and evaluate the effectiveness of content, allowing for continuous improvement and optimisation of efforts. Based on these reasons, you can now take some steps to get started with a content strategy so you can prioritise your efforts and grow your business. Ready to level up your content game and achieve better results? Contact ONIX Productions today and let us help you create impactful visual content strategies that drive engagement, build trust, and elevate your brand. Reach out to us now and unlock the full potential of your content creation endeavours.

As part of your online marketing strategy, it's important to consistently generate brand awareness, drive traffic and boost sales. These days, it's not enough to just be present on Facebook or Instagram. If you really want to increase your chances of reaching a larger pool of people from different segments, you need to also be present and build a following on channels like TikTok, LinkedIn and YouTube. To save time, you can continue to publish and repurpose the same content for every channel but the truth is that it's not being effective and bringing you results you want because you're not optimising the content (with format, features and music) to each platform. But fear not, we've developed an efficient method to enable you to create more short-form video content that will work across multiple social media channels. Here's our step-by-step workflow to help you and your team create and repurpose content that will work across multiple channels: Step 1 - List the social channels you plan on sharing to Step 2 - Split the channels up into groups based on its specs. For example, Instagram, YouTube and TikTok are optimised for 9:16 vertical full-screen videos. Each channel has it's own unique interactive features and music so you only need to create one single video for this and then optimise it for each of the three channels. Other channels like Facebook, Twitter and LinkedIn work best as either 16:9 or 4:5 aspect ratio which you can create separately as one single video and post accordingly to each platform. Step 3 - Download a video app like InShot or Canva to edit your video. When developing each piece, keep in mind the time limitations. We recommend keeping it at a maximum of 60 seconds if you want the content to work across all channels. Step 4 - Once you've edited the video, download and save it into a cloud-based folder. This will allow anyone from your team to access the content. Apps like Dropbox or Google Drive work well. Step 5 - Upload the finished video into each social platform and add its unique features as required. For example, on TikTok, you can add filters, generate captions, add music and even include interactive stickers. And, that's it that is how to batch your videos! Creating short-form video content doesn't need to be a painful process. It can be rather enjoyable if you plan ahead and as you continue to cycle through the workflow, it gets easier and you will get faster so that you can reach our online marketing goals efficiently. If all of it still sounds like too much work, we're here for you. Contact us for a chat on how we can help.

Video is a powerful tool to help people connect with your brand and your business. When video appears, there's an instant intuitive reaction compelling people to click play to watch. Here are our top four reasons why you should be using video to drive your sales strategy: Cut through the noise through email - people are receiving hundreds of emails a day and video has the potential to earn you 3x more responses than a standard text-only email. Build better relationships - when people can see a human face and look you in the eye, there's already a different level of interest and trust; like they know you and will therefore be more willing to connect with you. Save time - if you can engage with your prospect efficiently by taking them to the next stage faster without you having to repeat yourself time and time again, wouldn't that be amazing? Keep it simple - you can explain really complex subjects in a much simpler format by showing people and not just by telling them. It's much clearer and can be structured in a much more concise way. How or where to use video as part of your sales strategy Subject lines that have the word 'video' in it are more likely to be opened. Include a thumbnail for extra brownie points! Including videos in social networking channels like LinkedIn InMails, Twitter DMs or Instagram DMs can be highly effective when targeting specific people. Maintain the connection and the momentum by explaining and informing your prospects with video. This helps people feel like that already know you even before they've met you and that is a massive competitive advantage. Furthermore, you can and probably should maintain that connection even after they become your customer to simplify any complex processes or topics. When it comes to content, the key to getting started is simply to start. Still not sure how? Contact us so we can help you setup your video sales strategy.

Short-form content that is 30 seconds or less is now the most popular and most preferred type of content watched today. TikTok-style, Instagram Reels and YouTube Shorts are growing rapidly in viewership and it comes down to it being highly engaging, fast paced and high value. And no, it's not all just dance routines and silly pranks. Short-form content that is going viral are those that offer people something to learn, something to laugh at or something that entertains. It does not matter what industry you're from or how "boring" you think it may be. Every business has the ability to provide useful, educational content that attracts viewers on all the different social platforms. Short-form content is now simplified thanks to the competitive nature of each platform. When TikTok first started, it was a very alien channel many businesses and brands avoided for a long while. Today, you have Instagram and YouTube changing up their platforms to accommodate the TikTok-style of content to keep millennials and Gen-Z audiences engaged. Beyond this, short-form content is quicker to test and learn with and just for using a trending audio in your video, your changes of reaching thousands is possible without spending a single cent in digital advertising. To help you get started, a couple of suggestions so you can start creating short-form content for your business today. Start with the problem - what's a common problem that your customers or consumers often face? Start by sharing this problem and tease the result in the first few seconds of the content. Then walk your viewer through the exact steps or suggestions you would take to get to the results. Make it fast and make it interesting. Because short-form content is on average between 10-15 seconds, the chances of one person reviewing the video multiple times is very high which you're ultimately rewarded for by the algorithm because people are engaged. Get creative - a lot of people assume that they don't have a creative bone in them which is stopping them from creating content. To begin with, it's all about keeping it simple. What do you enjoy most about your job or your business? Short-form content that works is about being real and offering something of value. If you're an insurance broker, demonstrate your understanding and knowledge the best way you know how. When it comes to the production of the content, let the experts help guide you. After-all, most of the leg work is in the editing. If you're a business coach and your favourite sport is basketball, film yourself shooting hoops. Every hoop you swish, add an effect and a tip on how to be a successful business owner. Content creation always sounds daunting to begin with and it's understandable. You don't have to do it alone and that's what we're here for. If you love filming, we encourage that part of the process. If you don't have time to edit and add in all the features and audio, let us help you.

Repurposing content is about finding alternative ways to give new life to your previous content. It involves adding more value to your content by consistently revising it. But why should you bother? In this article, we share 10 reasons why it's essential to start repurposing content, the benefits of it and how you can plan for it. 1. You've already invested the time and resources into creating this one piece of content. The hard work is already done. Sometimes, your content just needs a little refresh to keep your audience engaged. This content piece might be a blog post you wrote. Could you turn this into a podcast or a video? Perhaps you can use the same topic and turn it into a webinar presentation? Could you break each point of the blog into 10 different infographics to post? It's the same valuable content just in a different format. 2. You've shared it once and maybe it didn't attract that much attention. Content has a greater impact when you give it time and repurpose it in a new format. That gives the content an opportunity to reach new audiences and increase its traction. For example, you shared a brand video on your landing page. The views are increasing but rather slowly. Repurpose that video by cutting it down into shorter edits and reformatting its size. Add your logo and a call-to-action if relevant. Post it on your socials, boost it and drive people to your landing page to view the whole video. Watch the numbers increase! 3. Generally, it takes seven touch points for a prospect to even consider any action or purchase ? That means that whatever your message, you need to drill it through to your prospects screen and into their heads. Be memorable and stay top-of-mind because the next time they need something relative to what you do, you will be the one they think of. 4. Repurposing optimised content has proven to increase your site traffic organically. For example, if you've written a blog, think about how you can turn that blog into a social media post. It could be an image or a carousel of images that tell a story or offers insights. When you share it, add a link to drive traffic back to the blog on your website so they can "Learn More" or "Read More". 5. 85% of people prefer to watch videos rather than to read online. If this statistic is true, your written content may not be getting the justice it deserves. Instead of dismissing all your efforts, make a video. Film yourself discussing the topic of interest and sharing your knowledge. Let people into your world so they too can learn more about you. Sharing a video with a real person talking to you authentically and wholeheartedly creates a level of trust no other content can compare to. Even better, update your old blog by embedding this new video into your blog post to give your audience the option to view whatever they prefer. Chop the original video into lots of smaller videos to post and remind people of your key messaging. Now that is high-value! 6. Testimonials or reviews is another great trust-building piece of content. Before someone makes a purchase, the chances are they're checking to see if you're legitimate. Sharing your customer's voice matters so if you've received a written review, find a way to get a video review. This doesn't need to involve a camera crew or expensive equipment. Simply request for your customer or client to film themselves on their phone and share that piece of content on your website, your socials or even on Google Business. You'll be surprised by how effective this strategy is as you watch your rankings increase across multiple platforms. 7. Turn statistics or collected data into engaging social media content. When you can turn words into a graphic or animation, you're providing your audience a new experience whilst educating them. Sharing this type of content demonstrates that you're knowledgeable and that you care about data which ultimately, makes you more credible. You can take it another level by repurposing your social media feed post into a Story Highlight by simply reformatting the content from square (1:1) to a vertical (9:16) piece. 8. Have you written an ebook? If you have, look at how you can repurpose each chapter by creating something different to explain the subject. It might be a GIF, an animation, a meme or a short video. Every time you re-share it, there's an opportunity for you to promote the ebook again so people can buy it or download it. If you haven't written an ebook, collate all your written blogs and repurpose them into one downloadable collection - TADA! You are now the author of a brand new ebook! 9. Presentations happen quite often and nowadays, a lot of them are being recorded on an app like Zoom or Microsoft Teams. You've put in a lot of work and there would be plenty of value in this video. Surely it would be a waste to archive it into a folder and not think about it again. Instead, why not select the golden nuggets from the presentation and cut them up into smaller pieces that you can repurpose for your socials? 10. Repurposing your content will help with your SEO. The importance of keywords may change over time which means that what was popular a year ago may not be the case today. By repurposing the content you have the chance to update your content to ensure up-to-date keyword data. With all these strategies to repurpose content, you will find that in no time, you will have so much content that your capabilities to post daily isn't unrealistic at all. Sure, you might need a little help to get started on certain types of formats but leave all the fine-tuning up to the experts. Remember that content is king, queen and the whole army but it's only as good as the strategy and effort you put in at the start to see the result you want on the other end.

If you're a brand considering integrating TikTok in your marketing mix, here are some tips on collaborating with creators effectively to maximise your messaging without compromising your brand safety. As a brand, you first need to understand what type of people use TikTok and what they are on the platform for. What are these users looking for from a brand like yours? How can your brand be the answer and help these users fill the gap they're hoping to fill? Businesses are utilising key trends to maximise TikTok's key features to be seen. From a content creator's perspective, the content they create for brands must still be authentic to them, whether it be delivered through their passion or their stories. Before you connect with your next collaborator who will be helping create content for your brand, consider these top tips: Don't be too forceful - the important word in this relationship between you and the creator is collaboration. That means you must avoid dictating everything about the content. Being too forceful can limit the creator and potentially affect the result they deliver. Give creative freedom - to further emphasise the above point, many creators and influencers should have the freedom to express themselves through their content authentically. As long as you're selecting the right creative partner based on interests, values and audience suitability, you don't have to overthink the content they can or can't make. Let them do what they do best. Entertain or educate - TikTok users are on the app to either be entertained or to learn something. Make connections by providing insight into your brand's world through the eyes of the creator. Lean into what users want and keep them engaged by giving. Stay on trend with features - music is incredibly important, and brands must be open to tunes being used in the content if they want to see success on TikTok. Visual effects, transitions, and edition actions are all part of the joy of TikTok videos. Allow your creators to use their style and aesthetic to make the content interesting and appealing to their audience. If you're adding TikTok into your content strategy this month and need help getting started, we can help. At ONIX, we help brands develop a purposeful content strategy, and produce, capture, edit and deliver TikTok content that engages and helps businesses grow.

If you're just getting started on TikTok, this one is for you! We've got some great tips on how you can optimise your bio and content to reach more people and grow your business through actual sales and click-throughs. So first things first, let's create your TikTok profile: Your Profile Photo - TikTok's profile icons are circular and small scale so whichever image you choose, it must be easy to recognise. If you have a logo, make sure it is high-contrast and easy to read A fun headshot is always engaging Selling a product? Use a clean recognisable product photo that still highlights your brand Selecting a Username - If one of your objectives is to be top-of-mind, make it easy to remember. Extra numbers and special characters should be avoided unless its relevant to your brand. Your written Bio - Clear and concise is key. You have 80 characters to grab people's attention and help them connect with you. What's your value and shows your personality? If you have relevant keywords or a CTA, include them! Lastly, include a URL link to get people to where you want them. When it comes to how TikTok works and its algorithm, it's undeniable that it's super powerful and it has mastered categorising content and learning how to serve its users content that is relevant and of interest to them. The content is ranked and shown to users based on some signal indicators: How are users interacting with your content? Through likes, comments, shares, favourites, view completion and re-watches What's the subject matter? Quality of the video content, caption keywords, hashtags and sounds used Is there negative user Feedback? When videos are skipped or marked as 'not interested' by users, the algorithm that's it seriously and won't rank the content high. How do make my content captivating? It always starts with a hook - makes it a question, a relatable statement, a challenge or even something controversial. The idea is to make people stop scrolling and watch your video so make it impactful! How do I improve my discoverability? Keywords are a real thing on TikTok, especially how the algorithm recognises the content. Knowing this, you should scatter keywords all through your content, voiceover and captions. What about trends? This one can be tricky and it does involve being really involved and knowing what's happening right 'now'. To maximise on a trending feature, song, challenge, or topic - just do it! Don't overthink it and worry that it needs to be perfect. If you obsess over something little, the trend may pass and all your efforts will be wasted anyway. How much engagement is needed from me? As with any social media platform, community engagement is super important to connect with people and sound human. Comment, pin and reply to encourage engagement to get you ranking high! How often should I post? There's no magic number but the goal is to post consistently. Post often enough for the algorithm to learn who would resonate with your content. Keep it consistent and soon enough you'll have a grip on your niche. Need a bit of help getting your TikTok started and content created for your business or brand? From capturing the content to just editing your footage and assets, we've come up with creative solutions to ensure you can maintain a consistent content strategy and stay top of mind! Contact us now for a free consult - dee@onixproductions.com